Friday, 17 April 2015

Mubin Ul Haider | Mubin Haider | The necessity of a world wide vision: Part1: Manager of 2015

Mubin Ul Haider | Mubin Haider | 7-Eleven

Managers of 2015 are designed to be alert from cross-cultural differences, with positive, optimistic attitude to tackle the problems of global business.



If you born in Australia, grew up, or have lived here long enough, you will have heard people say “No worries mate” This is widely understood in Australian English to provide reassurances, without any personal commitment. The growth of international trade, the assimilation of financial markets, the advances in telecommunication and information technology, the transportation facilities etc have resulted in a much smaller world. As business grows across national boundaries, there is contact made with people from range of other cultures. There is an urgent need to study the various differences in the cultures of different nations to avoid misunderstanding while dealing with people from other cultural settings.


Mubin Ul Haider

One step towards this is the action learning project that has been instituted by Lecturer ken Gilbert of QUT to develop globally competent leaders and managers. As the global economy becomes more integrated and company’s expand their operation broad, they increasingly come into the contact of a wide range of cultures



"There is an urgent need to study the various differences in the cultures of different nations to avoid misunderstanding while dealing with people from other cultural settings" 
Lecturer ken Gilbert, QUT










This means the importance of the leadership skills has become more cross national important than always. There are some skills that have to be imbibed by an individual in order to be a global competent leader and manager. The increasingly complex international environment affects all aspects of business. There is no clear distinction between national and cultural characteristics, but national characteristics are considered to be the more concrete and observable ones that distinguish nation from nation.




The basis for most of the problems that are faced by international managers are cultural differences. There has always been a belief that people from different countries can be treated in the same manner as the locals, once the language barriers had been overcome.

The cultural differences that divided countries are not only language barrier but also values and beliefs that are more often said than not are directly opposed. Managers doing business overseas are constantly running into problems because of beliefs and attitudes that they believed were inherent in the host country which had no logical rationale. This has mainly occurred due to the low degree if knowledge that the overseas managers and businessmen possess about the host country’s cultural differences.
A primary source of misunderstanding among cultures is the differences in values and priorities. Some of the most common lie in the way dissimilar cultures perceive punctuality communicative expressions, personal space wealth, personal relationships, family roles criteria for achievement, grounds for competition and its limitations, social customs and other interrelated issues.

 Mubin ul Haider











































































Thursday, 16 April 2015

Mubin Ul Haider: Nando’s History Famous for its Portuguese Flame-grilled Chicken.


Mubin Ul Haider | Mubin Haider 

Nando’s has its origins in a mining town in South Africa, where many Mozambicans of Portuguese origin relocated to Johannesburg in search of gold, and carried Peri Peri recipes to South Africa. Industries catering to the mining communities quickly began to grow in Rosettenville of Johannesburg.

The Nando’s restaurant began in 1987 when two friends, founders and still owners of Nando’s, Robert Brozin and Fernando Duarte fell in love with the taste of Portuguese Peri-Peri chicken and bought a restaurant called Chickenland in Rosettenville. It was love at first taste so much so that they took the leap quit their jobs and changing its name to Nando’s, before they decided to take it to the world.

By the end of the year the first Nando’s restaurant was trading and within two years, Nando’s had three outlets in Johannesburg and one in Portugal. The two friends would take the best tasting chicken from the unassuming suburb of Rosettenville, South Africa to the world. The restaurant incorporated influences from former Portuguese colonists from Mozambique, and is known today as a South African casual dining restaurant group.

In Australia with the first opening was in Tuart Hill in Western Australia with a taste of Portuguese-style flame-grilled PERI-PERI chicken in 1990. Australians love Nando’s and the brand and has since spread its wings creating more Nando's addicts as it opened restaurants in Victoria, Queensland, South Australia and New South Wales.


A total of 300 locations around Australia and keeps growing. Their growth and popularity continued, and today there are over 1,000 restaurants in 30 countries around the world, making Nando’s South Africa's most successful restaurant group export. 

Mubin Ul Haider

Mubin Ul Haider | Mubin Haider | An opportunity for all businesses to use it as a cheap source of communication for more focused strategic advantage

Mubin Ul Haider | Mubin Haider | 7-Eleven

It is not an easy task to assess the growth and impact of the Internet. First, there exists only a relatively small number of early adopters. Second, the non-technical factors that characterize the early adopters, including demand for particular services and requisite technological literacy,
are not likely to characterize the next wave of users. Third, efforts to assess the evolution of
the network are complicated by the tumultuous nature of the telecommunications, computer and digital markets. However, according to SRI International’s Business Intelligence Program
those companies which have adopted a leading role in the operation and expansion of the
world’s information infrastructure have been profoundly affected by it.

While the Internet has made online services and value-added networks adapt their product strategies rapidly and has encouraged software firms to think about the way they distribute their products, for the vast majority of companies, the Internet is and will continue to be more of an opportunity than a threat. As it evolves, its near-term impact will be far greater on publishing – an industry which has consistently monitored the development of new media – than on industries closely tied to media markets, such as retailing. The opportunity remains, however, for businesses outside the traditional networking domain to use this cheap source of communication for more focused strategic advantage.
Indeed, competitive advantage will accrue to those who carefully weigh the technical, economic
and cultural factors to identify appropriate applications and users. The major short-term effect of the Internet will be on the company/client relationship. Communication tools available on the Internet,
including Web sites and e-mail, provide the means to expand and enrich the level of communication
between a company and its customers. Time-shifted, convenient and inexpensive communications will provide the means of obtaining continuous feedback about products and services. The Internet will enable and accelerate the process (already well under way in the business world) in which selling products becomes more a matter of establishing an ongoing relationship than of performing a single
isolated transaction.

The Internet will also improve corporate memory. As the spectrum of company documentation and data becomes amenable to access, corporate documents will turn into readily accessible historical documents with the passage of time. A marketing plan or research initiative abandoned as premature several years previously will remain accessible until the time is right for implementation, in spite of computing architecture changes that occur in the meantime. In the longer term, the rise of the Internet
in association with other computer communications technologies promises to alter business organization and process fundamentally.

Videoconferencing and e-mail are both serving to “flatten” organizational structures. As video-conferencing capabilities become convenient and readily accessible, a new form of meeting will emerge: a casual, quick and informal exchange among several “talking heads” on the computer screen; a meeting in which traditional signs of rank and status will be muted or entirely absent. Similarly, e-mail is less obtrusive and intrusive than personal visits or even telephone calls, so its use does not follow the protocols associated with other business communications. A subordinate is much more likely to communicate with superiors if e-mail systems are in use throughout an organization. Groupware is yet another application which is capable of transforming business and management
structures. One of the major challenges for e-mail and other groupware tools is to replicate important
informal communication sources. Some companies that require a high degree of interaction with clients, and therefore a mobile workforce, are already implementing early versions of such replication. Xerox is researching ways in which geographically disparate workers, in this case copier repair technicians, can communicate and learn from one another via computers in the same way as localized employees trade war stories about particularly thorny repair problems.



Mubin Ul Haider
Internet Research: Electronic Networking Applications and Policy
Volume 6 · Number 1 · 1996 · pp. 29–30
© MCB University Press · ISSN 1066-2243
















Mubin Ul Haider | Mubin Haider | Case Study: Yoplait ! It’s French for Yoghurt


1.   Develop a new product strategy for Plum-rose taking into account:
      a.   the importance of new product strategy to the firm;
      b.  the skill and resources available to the firm;
      c.   its area of  core competency and relative strength over competitors;
     d.  the target market it is equipped to serve.

                A. Developing a new product strategy / importance of that: With increasing competition and limited space in the dairy case it becomes inequitable to diversify the product lines. Only value added products can sustain large premiums at the cash register with product innovation the key to growth. Taking Plum-rose into consideration, they can diversify into Myriad flavoured yogurts, instant cream caramel. As they are the market the leaders it’d be relatively easy task to launch the new product for Plum-rose
                    As the dairy market is growing well every year and has the ability to sustain very strong growth there is a lot of opportunity for new brands / products. Most Importantly along with products innovation, consumption level when compared with other market gives plenty of room for growth. Beside this product they can launch some yogurt for health conscious people which can benefit the human immune system.

                B.  Skills/ Resources available to the firm:
As Plum-rose has a million dollar high technology plant in Victoria compared to the outdated production lines or no automation of that of the competitors. Beside that they’re the advantage of having the most innovative packaging system. The system that provide a 50% saving to Plum-rose on the costs of the cups. The automation serviced in reducing the additional labour costs and production flexibility and unique packaging concepts. The distribution system which is a crucial one was also innovative which allowed sufficient shelf life.

                 C.   Areas of core competency / relative strength over competitors:
As briefed above the strength of plum-rose lies in the following area. High tech up graded plant compared to the outdated production line / no automation of that of competitors.
Innovative packaging system which resulted in costs of labour and on the cups and also allowing the unique twin pack concept.
Highly innovative distribution system which in good servicing to super markets and most importantly allowing sufficient shelf life for the product compared to the expensive distribution lines with shorter shelf lives  of the distributors.
Beside that Plum-rose have a psychological advantage over the competitors as they are the market leaders  in many brands which allows them to launch a new product relatively with easy compared to that of the competitors.
              D. Target market:  If we take the new product as flavoured yoghurt, Creamed caramels ice-creams. the target market would be the people using the dairy product. If plum-rose plans to launch a health conscious yoghurt / product they can target middle aged people who are health conscious and concerned about the caloric content/ ingredients. They can target the customers who use the yoghurt for their new products.

Ques 2. Segment the dairy foods market and in particular the yoghurt and diary food areas. Can you identify the target markets for existing brands? Can you identify any opportunity for Plum-rose?
Yoghurt (Low fat / Calories)
Health conscious middle aged people, 
Adult consumer with healthy food image. 
Diary food, 
Ice cream 
Generally all people young school going plum-rose can probably concentrate on  flavored yogurt instant cream caramel gourmet ice-cream and some unique diversification for health conscious people.

Plum-rose success has based on the product positioning good technology good distributions and the lives it offered and of course by good and high level of consumer promotion support
 Success was based on the key factor product highly the uniqueness the only product to contain the artificial sweetness nutria sweet. And their success is based on their ability to grab quickly the key issues which the competitor raised
Mubin Ul Haider


Friday, 3 April 2015

Mubin Ul Haider | Mubin Haider | Flame-grilled PERi-PERi chicken for one

Flame-grilled PERi-PERi chicken for one

Nando’s At Home Medium Sauce Promotion to PERi-Perks Members - T’s & C’s

Nando’s At Home Medium Sauce Promotion to PERi-Perks Members
1.Receive $2 off the price of Nando’s At Home Medium 250mL Sauce.
2.This ‘voucher’ must be handed over to redeem the offer or can be shown on a mobile device.
3. Offer valid at all restaurants in Australia while stocks lasts. If Medium 250mL Sauce is unavailable, discount can be applied to other 250mL PERi-PERi products only.
4. Not valid with any other offer.
5.PERi-Perks points will not be awarded for the entire transaction purchases in association with any offer or discount.
6. Not valid with any other offer.
7. One offer per chicken lover.
8. Please enjoy PERi–PERi responsibly.
9. Valid until 23/04/15.